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“Access to diversified media for all”

ABOUT US
QUICK FACTS
The Media Development and Diversity Agency (MDDA) is a statutory development agency for promoting and ensuring media development and diversity.
It is a partnership between the South African Government and major print and broadcasting companies to assist in, amongst others, developing community and small commercial media in South Africa.
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It was established in 2003, in terms of the MDDA Act No. 14 of 2002 and started providing grant funding to projects on 29 January 2004.
Our Target Audiences
• Historically disadvantaged communities;
• Historically diminished language and cultural groups; and
• Inadequately served communities.
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Licensed community radio stations in South Africa: 285
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Community radio listenership in South Africa: 8 million
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Number of community radio stations on air in South Africa: 212
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Number of community radio stations funded by MDDA: 156
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Number of Community TV stations funded by MDDA: 4 (+ 2 initiatives)
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Broadcast languages: Full spectrum of South African languages can be heard - each station broadcasts in range of languages reflecting what is spoken by communities
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Number of independent print publications in South Africa: 180*
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Circulation in South Africa: 6.5 million per month*
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Readership in South Africa: 20 million per month*
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Publishing language: 97 publish in indigenous languages or combination of indigenous and English/Afrikaans*
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MDDA funded publications: 88
* Figures from AIP
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